Worship your clients/customers to become successful

Worship your Clients/Customers

In my 10 years of work experience, taking care of clients/customers is the most crucial aspect in any services or product related work you do.

Clients pay you

Clients give you more business

Clients motivate you when you are up and running and when you are not performing.

Clients will enrich your thinking and execution experience.

Clients will influence your overall career.

When you know that the above points are important to work on, you need to be extremely customer focused. 

The moment you login to you work, the moment you start your day start thinking how you can impact your customers on that day that week that month that year. Delighting your client is much more than just satisfying your client. Develop solution oriented approaches to your client problems.

A good client Manager is someone who is extremely good at problem solving and analytical skills. In many firms I see Client Managers end up only stating problems and in my opinion they are in-efficient in their job. You got to communicate, pick the phone, and be bold enough to speak to your customer on an honest up-front note. Please note clients are also human beings. They will entertain you help you to the fullest when you show engagement attitude towards them. Keep giving consultative solutions and request space from client’s every time to try those solutions.

Talking about your efforts on a weekly basis is very important with the client. There is no fun in missing out on the performance reviews/mailing work reports to the client. Any stories around “missing out/forgetting” would be considered as cock and bull story.

I have seen many client facing people writing big long mails. Trust me this will seldom work. Client will not have time to read your long mails and then conclude that you are putting efforts. You need to show your client interaction skills. Talk to clients when there is escalation. Tell your clients that you will be the highest point of contact if something wrong happen from your company – you got develop that gut factor in yourself. Give your client a personal touch – wish the client point of contact on their birthdays and anniversaries. Go and have beer and dinner with your client. Don’t bypass when there are multiple stake holders within a client location. You can’t show your anger/upset face to the client every time – change your character and listen to them with a calm mind.  You can always tell the client that you will come back to them with a solution and you need time for that instead giving some adhoc solution which might have some ambiguity.

How many times have you met clients without having any agenda? You might be thinking is it good or bad. Trust me you should meet. I have hardly seen any customer saying NO when you request for a meeting. They might delay meeting us some time because of some valid reasons.  Never expect client coming back to you for an update or a meeting. You are the face to the client. So, you go and do things.  Worship your customers like God.